@font-face{font-family:'Advercase';src:url('../fonts/advercase-regular.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Advercase';src:url('../fonts/advercase-bold.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}

:root{
  --cream:#fcf8f3;
  --ink:#221a17;
  --sand:#d9d2c6;
  --soft:#fff9f5;
  --pink:#ff5da7;
  --muted:#6f655d;
  --head:'Advercase','Fraunces',serif;
  --body:'Urbanist',-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif;
  --maxw:1200px;
  --head-scale:1;
  --text-scale:1;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--cream);color:var(--ink);font-family:var(--body);font-size:calc((17px) * var(--text-scale));line-height:1.6;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
h1,h2,h3,h4{font-family:var(--head);font-weight:700;line-height:1.04;margin:0;letter-spacing:.01em}

/* grain */
body::after{content:"";position:fixed;inset:0;pointer-events:none;z-index:5;opacity:.05;mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.8' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}

/* ====== floating pill nav ====== */
.nav{position:fixed;top:18px;left:0;right:0;z-index:40;display:flex;justify-content:center;padding:0 18px}
.nav-pill{width:100%;max-width:var(--maxw);display:flex;align-items:center;justify-content:space-between;gap:18px;
  background:rgba(252,248,243,.86);
  border:1.5px solid var(--ink);border-radius:999px;padding:11px 12px 11px 24px;
  box-shadow:inset 0 1.5px 0 rgba(255,255,255,.65),inset 0 -1px 0 rgba(34,26,23,.04);
  transition:box-shadow .3s ease,background .3s ease}
.nav-pill.scrolled{background:rgba(252,248,243,.94);box-shadow:inset 0 1.5px 0 rgba(255,255,255,.65),0 6px 22px rgba(34,26,23,.12)}
.brand{font-family:var(--head);font-weight:700;font-size:18px;letter-spacing:.12em;white-space:nowrap}
.nav-links{display:flex;align-items:center;gap:30px}
.nav-links a{font-family:var(--head);font-weight:400;font-size:16px;letter-spacing:.04em;position:relative;padding:2px 0}
.nav-links a::after{content:"";position:absolute;left:0;right:100%;bottom:-3px;height:2px;background:var(--pink);transition:right .28s ease}
.nav-links a:hover::after,.nav-links a.active::after{right:0}
.nav-links a.active{color:var(--pink)}
.nav-cta{display:inline-flex;align-items:center;gap:8px;background:var(--ink);color:var(--cream);
  font-family:var(--head);font-size:14px;font-weight:400;letter-spacing:.08em;text-transform:uppercase;padding:11px 22px;border-radius:999px;
  border:1.5px solid var(--ink);transition:background .2s,color .2s}
.nav-cta:hover{background:var(--pink);border-color:var(--pink);color:var(--ink)}
.burger{display:none;background:none;border:0;cursor:pointer;padding:6px}
.burger span{display:block;width:22px;height:2px;background:var(--ink);margin:4px 0;border-radius:2px}

/* ====== buttons ====== */
.btn{display:inline-flex;align-items:center;gap:10px;font-size:14px;font-weight:700;letter-spacing:.05em;text-transform:uppercase;
  padding:16px 30px;border-radius:999px;border:1.5px solid var(--ink);cursor:pointer;transition:transform .15s,background .2s,color .2s}
.btn:active{transform:translateY(1px)}
.btn-fill{background:var(--ink);color:var(--cream)}
.btn-fill:hover{background:var(--pink);border-color:var(--pink);color:var(--ink)}
.btn-ghost{background:transparent;color:var(--ink)}
.btn-ghost:hover{background:var(--sand)}

/* ====== home hero ====== */
.hero{padding:172px 0 90px;text-align:center;position:relative;overflow:hidden}
.eyebrow{display:inline-flex;align-items:center;gap:9px;font-size:12px;font-weight:700;letter-spacing:.22em;text-transform:uppercase;color:var(--muted);margin-bottom:26px}
.eyebrow .dot{width:7px;height:7px;border-radius:50%;background:var(--pink)}
.hero h1{font-size:calc((clamp(40px,7.2vw,86px)) * var(--head-scale));max-width:none;margin:0 auto;letter-spacing:0}
.hl{background:linear-gradient(transparent 62%,rgba(255,93,167,.42) 62%);padding:0 .04em}
.squig{position:relative;white-space:nowrap}
.squig svg{position:absolute;left:0;right:0;bottom:-.34em;width:100%;height:.42em;overflow:visible}
.squig path{fill:none;stroke:var(--pink);stroke-width:6;stroke-linecap:round}
.hero p.lead{max-width:50ch;margin:34px auto 0;font-size:calc((clamp(17px,1.6vw,20px)) * var(--text-scale));color:#3a322c}
.hero-actions{margin-top:40px;display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.hero .float{position:absolute;color:var(--sand);width:130px;height:130px;pointer-events:none;user-select:none;z-index:0}
.hero .f1{top:118px;left:3%;transform:rotate(-12deg)}
.hero .f2{bottom:50px;right:4%;width:96px;height:96px;transform:rotate(16deg)}
.hero .wrap{position:relative;z-index:1}

/* ====== inner page hero ====== */
.page-hero{padding:160px 0 64px;text-align:center;position:relative;overflow:hidden}
.page-hero .eyebrow{margin-bottom:20px}
.page-hero h1{font-size:calc((clamp(38px,6vw,74px)) * var(--head-scale));max-width:none;margin:0 auto;letter-spacing:0}
.page-hero p{max-width:52ch;margin:26px auto 0;font-size:calc((clamp(16px,1.5vw,19px)) * var(--text-scale));color:#3a322c}
.page-hero .float{position:absolute;color:var(--sand);width:110px;height:110px;pointer-events:none;z-index:0}
.page-hero .f1{top:120px;left:4%;transform:rotate(-12deg)}
.page-hero .f2{bottom:20px;right:5%;width:84px;height:84px;transform:rotate(18deg)}
.page-hero .wrap{position:relative;z-index:1}

/* ====== marquee ====== */
.marquee{background:var(--ink);color:var(--cream);overflow:hidden;padding:18px 0;border-top:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink)}
.marquee-track{display:flex;gap:48px;width:max-content;animation:scroll 26s linear infinite}
.marquee-track span{font-family:var(--head);font-size:30px;letter-spacing:.1em;display:inline-flex;align-items:center;gap:48px;white-space:nowrap}
.marquee-track .sep{width:20px;height:20px;color:var(--pink);flex:0 0 auto}
@keyframes scroll{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* ====== sections ====== */
section{position:relative}
.sec{padding:96px 0}
.sec-head{text-align:center;max-width:none;margin:0 auto 56px}
.sec-head .tag{font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--pink);display:block;margin-bottom:16px}
.sec-head h2{font-size:calc((clamp(30px,4.6vw,52px)) * var(--head-scale))}
.sec-head p{color:var(--muted);margin-top:18px;font-size:calc((17px) * var(--text-scale));max-width:56ch;margin-left:auto;margin-right:auto}
.tag{font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--pink);display:block;margin-bottom:16px}

/* problem section */
.problem{background:var(--soft);border-top:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink)}
.prob-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.prob-card{background:var(--cream);border:1.5px solid var(--ink);border-radius:22px;padding:34px 30px;box-shadow:6px 8px 0 var(--ink)}
.prob-card .num{font-family:var(--head);font-size:15px;color:var(--pink);margin-bottom:18px;letter-spacing:.1em}
.prob-card h3{font-size:calc((24px) * var(--head-scale));margin-bottom:12px;line-height:1.12}
.prob-card p{font-size:calc((15.5px) * var(--text-scale));color:var(--muted);margin:0}
.prob-foot{text-align:center;margin-top:54px}
.prob-foot h2{font-size:calc((clamp(34px,5.5vw,64px)) * var(--head-scale))}

/* what we make */
.make-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.make-card{border:1.5px solid var(--ink);border-radius:24px;overflow:hidden;background:var(--cream);display:flex;flex-direction:column;box-shadow:6px 8px 0 var(--ink)}
.make-card .top{padding:40px 32px 30px;flex:1}
.make-card .kicker{font-size:12px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);margin-bottom:20px}
.make-card h3{font-size:calc((30px) * var(--head-scale));margin-bottom:16px}
.make-card p{font-size:calc((15.5px) * var(--text-scale));color:var(--muted);margin:0}
.make-card .band{padding:20px 32px;border-top:1.5px solid var(--ink);font-weight:700;font-size:13px;letter-spacing:.05em;text-transform:uppercase;display:flex;align-items:center;justify-content:space-between}
.make-card:nth-child(1) .band{background:var(--sand)}
.make-card:nth-child(2) .band{background:var(--pink)}
.make-card:nth-child(3) .band{background:var(--soft)}
.make-card .band .arw{transition:transform .2s}
.make-card:hover .band .arw{transform:translateX(5px)}

/* feature rows (work page) */
.frow{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;margin-bottom:34px}
.frow:nth-child(even) .frow-art{order:-1}
.frow-text .kicker{font-size:12px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--pink);margin-bottom:16px}
.frow-text h2{font-size:calc((clamp(28px,3.6vw,42px)) * var(--head-scale));margin-bottom:18px}
.frow-text p{color:#3a322c;margin:0 0 14px}
.frow-text ul{list-style:none;padding:0;margin:18px 0 0}
.frow-text li{position:relative;padding-left:30px;margin-bottom:11px;color:var(--muted);font-size:calc((15.5px) * var(--text-scale))}
.frow-text li svg{position:absolute;left:0;top:3px;width:16px;height:16px;color:var(--pink)}
.frow-art{border:1.5px solid var(--ink);border-radius:26px;min-height:300px;display:grid;place-items:center;overflow:hidden;position:relative;box-shadow:6px 8px 0 var(--ink)}
.frow-art.a1{background:var(--sand)}
.frow-art.a2{background:var(--pink)}
.frow-art.a3{background:var(--soft)}
.frow-art svg.bigflw{width:140px;height:140px;color:rgba(34,26,23,.16)}
.frow-art img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.frow-art .arttag{position:absolute;bottom:20px;left:20px;font-family:var(--head);font-size:20px;letter-spacing:.06em}

/* approach */
.approach{background:var(--ink);color:var(--cream);border-top:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink)}
.approach .sec-head h2{color:var(--cream)}
.approach .sec-head .tag{color:var(--pink)}
.app-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;max-width:920px;margin:0 auto}
.app-item{border:1.5px solid rgba(252,248,243,.28);border-radius:20px;padding:30px 30px;display:flex;gap:20px;align-items:flex-start}
.app-item .ic{flex:0 0 46px;width:46px;height:46px;border-radius:50%;border:1.5px solid var(--pink);display:grid;place-items:center;color:var(--pink)}
.app-item .ic svg{width:22px;height:22px}
.app-item h3{font-size:calc((21px) * var(--head-scale));margin-bottom:8px}
.app-item p{font-size:calc((15px) * var(--text-scale));color:rgba(252,248,243,.72);margin:0}

/* steps (approach page) */
.steps{max-width:780px;margin:0 auto}
.step{display:grid;grid-template-columns:90px 1fr;gap:28px;padding:34px 0;border-top:1.5px solid var(--ink)}
.step:last-child{border-bottom:1.5px solid var(--ink)}
.step .no{font-family:var(--head);font-size:46px;color:var(--pink);line-height:1}
.step h3{font-size:calc((26px) * var(--head-scale));margin-bottom:10px}
.step p{color:var(--muted);margin:0;font-size:calc((16px) * var(--text-scale))}

/* about */
.about-grid{display:grid;grid-template-columns:1.1fr 1fr;gap:64px;align-items:center}
.about-grid h2{font-size:calc((clamp(30px,4.4vw,50px)) * var(--head-scale));margin-bottom:24px}
.about-grid p{color:#3a322c;margin:0 0 18px}
.about-card{background:var(--ink);color:var(--cream);border-radius:26px;padding:46px 40px;box-shadow:6px 8px 0 var(--pink)}
.about-card .big svg{width:60px;height:60px;color:var(--pink)}
.about-card .lbl{font-size:13px;letter-spacing:.08em;text-transform:uppercase;color:rgba(252,248,243,.7);margin:14px 0 30px}
.about-card .row{display:flex;justify-content:space-between;padding:16px 0;border-top:1.5px solid rgba(252,248,243,.2);font-size:calc((15px) * var(--text-scale))}
.about-card .row span:last-child{color:var(--pink);font-family:var(--head)}

/* values */
.val-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.val-card{text-align:center;padding:10px}
.val-card .ic{width:54px;height:54px;margin:0 auto 18px;border-radius:50%;border:1.5px solid var(--ink);display:grid;place-items:center;color:var(--pink)}
.val-card .ic svg{width:26px;height:26px}
.val-card h3{font-size:calc((22px) * var(--head-scale));margin-bottom:10px}
.val-card p{color:var(--muted);font-size:calc((15px) * var(--text-scale));margin:0}

/* contact */
.contact{text-align:center}
.contact h2{font-size:calc((clamp(36px,6vw,76px)) * var(--head-scale));max-width:none;margin:0 auto 22px}
.contact p{color:var(--muted);max-width:46ch;margin:0 auto 38px;font-size:calc((18px) * var(--text-scale))}
.contact-actions{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.contact-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;max-width:920px;margin:0 auto}
.contact-cards .cc{border:1.5px solid var(--ink);border-radius:22px;padding:34px 28px;background:var(--cream);box-shadow:6px 8px 0 var(--ink)}
.contact-cards .cc .ic{width:48px;height:48px;margin:0 auto 16px;border-radius:50%;background:var(--pink);display:grid;place-items:center;color:var(--ink)}
.contact-cards .cc .ic svg{width:22px;height:22px}
.contact-cards .cc h3{font-size:calc((20px) * var(--head-scale));margin-bottom:8px}
.contact-cards .cc p{font-size:calc((14.5px) * var(--text-scale));color:var(--muted);margin:0}
.contact-cards .cc a{color:var(--ink);font-weight:700;border-bottom:2px solid var(--pink)}

/* cta band */
.ctaband{text-align:center}
.ctaband h2{font-size:calc((clamp(30px,4.6vw,54px)) * var(--head-scale));max-width:none;margin:0 auto 26px}

/* founder banner */
.founder{text-align:center}
.founder h2{font-size:calc((clamp(30px,4.6vw,54px)) * var(--head-scale));max-width:22ch;margin:0 auto 20px}
.founder p{max-width:62ch;margin:0 auto 30px;font-size:calc((18px) * var(--text-scale));color:#3a322c}

/* footer */
.footer{background:var(--ink);color:var(--cream);padding:64px 0 40px}
.footer .top{display:flex;justify-content:space-between;align-items:flex-start;flex-wrap:wrap;gap:30px;padding-bottom:40px;border-bottom:1.5px solid rgba(252,248,243,.2)}
.footer .brand{font-size:30px;letter-spacing:.12em}
.footer .tagline{color:rgba(252,248,243,.7);margin-top:10px;max-width:30ch;font-size:15px}
.footer-links{display:flex;gap:48px;flex-wrap:wrap}
.footer-links .col h4{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--pink);margin-bottom:16px;font-family:var(--body);font-weight:700}
.footer-links .col a{display:block;font-size:14.5px;color:rgba(252,248,243,.82);margin-bottom:11px}
.footer-links .col a:hover{color:var(--pink)}
.footer .bot{display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;padding-top:26px;font-size:13px;color:rgba(252,248,243,.55)}

/* reveal */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .7s ease,transform .7s cubic-bezier(.22,1,.36,1)}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}.marquee-track{animation:none}}

/* responsive */
@media(max-width:880px){
  .nav-links,.nav-cta{display:none}
  .burger{display:block}
  .prob-grid,.make-grid,.app-grid,.val-grid,.contact-cards{grid-template-columns:1fr}
  .about-grid,.frow{grid-template-columns:1fr;gap:36px}
  .frow:nth-child(even) .frow-art{order:0}
  .hero{padding:140px 0 70px}
  .page-hero{padding:130px 0 50px}
  .sec{padding:70px 0}
  .hero .float,.page-hero .float{display:none}
  .step{grid-template-columns:1fr;gap:8px}
  .mobile-menu.open{display:flex}
}
.mobile-menu{display:none;flex-direction:column;gap:4px;position:fixed;top:84px;left:18px;right:18px;z-index:39;
  background:var(--cream);border:1.5px solid var(--ink);border-radius:22px;padding:14px}
.mobile-menu a{padding:13px 16px;border-radius:14px;font-family:var(--head);font-weight:400;font-size:18px;letter-spacing:.03em}
.mobile-menu a:hover{background:var(--sand)}
.mobile-menu .nav-cta{display:inline-flex;justify-content:center;margin-top:6px}